Nearly half of marketers are not being offered upskilling opportunities to bridge skills gaps
In the Marketing Week Career & Salary Survey 2024, when asked, “Is your employer offering you upskilling opportunities to bridge the skills gap?”, 48.8% of the survey’s respondents said ‘No’, while a further 14.7% said that they didn’t know.
CPGs must build cross-functional teams to get the most from retail media
Interviewees in last year’s Econsultancy Retail Media Best Practice Guide highlighted the increasing number of brand-side cross-functional teams.
In-store retail media: What is it, and where is it headed?
It’s still early days for in-store retail media. What will it mean for brand strategies and what is the potential for dynamic content and personalisation?
How to choose the right learning provider
From skills assessment to cultural fit, there’s a lot to get right when choosing an L&D partner.
Automotive transformation: How commerce capability is breaking down 100 years of business silos
The connected car requires a big transition at OEMs, including new commerce capability to be able to engage seamlessly with customers through sales, after-sales, and in-car commerce.
Unlock the digital potential in your organisation
Eight three percent of executives that say their organisation’s growth depends on rapidly evolving their employees’ skills and capabilities to meet emerging customer and business needs.
In a rapidly changing digital environment, we’re here to help you to assess competencies and map out a plan to build the skills crucial to your business’s growth.
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